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In Business Since: 2002

Comments: Shure Pets is one of the few direct-sales companies that focus on pet products. For entrepreneurs who love pets, the Shure Pet opportunity may be just the business opportunity you are looking for. This is a unique opportunity that was created by Andrew Shure at a time when pet parties did not exist. When you join their team, you have access to over three hundred different products. This includes anything from premium and luxurious pet shampoo to vitamins and even pet themed gifts for people who love their furry friends.

Shure Pets is in an expanding industry. The Pet industry is now the 7th largest retail segment in the U.S.; 88 million Cats and approximately 74 million Dogs. In the past 10 years, pet spending has more than doubled and is expected to hit over 50 billion by the end of the decade. This is not a bad industry to be in…especially if you like going to dog parks or cat birthday parties!

The way it works is a consultant who signs up to help sell the products will make a base commission of 25% on each product that they sell. So, if you're a consultant and you sell a product that costs $100.00, you make $25.00.

The fun in selling Shure Pet products is this – you get to have a party and you are following your passion! The way they have setup their business is simple - you host a party at a home of someone who has the same passion and enthusiasm as you for their pet.  They will receive points toward free products from the company for their support.

Advantages: Because people are so passionate about their pets, they have become just like family members. Not to mention that this industry isgrowing rapidly. Somebody forgot to tell our pets that we're in a recession. Pet loving consumers, young and old, spent more than $40 billion on food, supplies, medicine and veterinary care, continuing an upward trend that places the pet industry as the seventh-largest industry in the United States, ahead of such industries as toys, candy, jewelry and hardware.

If you have a passion for animals and pets, this opportunity can be a way to have a successful. You don't have to work with animals to be a Shure Pets consultant; all it takes is a love for animals, a great attitude, and the will and knowledge to run a successful business.

Inexpensive start-up kit; only about $100 as of this writing to get going.  The starter kit contains:
- The Shure Pets® Business Guide (a policies & procedures manual)
- The Shure Pets® Consulting Guide (details product information and assists with frequently asked questions regarding products and health conditions)
- The Shure Pets® Planner Guide (monthly calendars and Event Planners)
- Contact Information
- Product Cat-alogs and Health Brochures
- A purr-sonalized business card order form
- A Shure Pets® pin (to increase customer awareness/brand recognition)
- Local Tax Rate Card
- A purple Shure Pets® tote bag
Can sell on eBay, to vets, clinics, groomers, and hold online parties - little restriction on where and to whom to sell the products

Disadvantages: To successfully demonstrate the products at the parties there is a bit of investment to purchase the products. Depending on which products it can be just a hundred dollars to several hundred.

Shure Pets is still relatively new to the Direct Sales business and may have some growth issues as it distributes more and more products through this channel.

Entities:
Transferable    Saleable            Willable           Structure as Corporation Entity
Unknown        Unknown          Unknown         Unknown

Financial Strength: Undetermined

Management: Undetermined

Field Training & Support: Undetermined

Motivational Support: Shure Pets offers a wide array of benefits, team support, and rewards as you em-bark upon the journey and unleash your potential. When you become a Pet Consultant, you are in business for yourself; however, a full team of helpful, motivated staff and individuals are always available to assist you.

Products/Services: Pet products

Compensation Plan: 25% of sales with minimal sales to stay active: $300 a year and at least 1 transaction every 3 months.

Health Insurance Plan Available: None

Territories: U.S.

Disclaimer and special notes: Please note that the opinions and statements expressed in this report are ours and do not necessarily represent the opinions of others or the company we are reviewing. All information found herein is believed to be accurate at the time of publication, but errors may exist.

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