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Education Past Articles Home Business General MLM Facts
Education Past Articles Home Business General MLM Facts
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Facts 87% of Americans are likely to switch from one brand to another – price and quality being equal – if the other brand is associated with a good cause (21% increase since 1993) 72% of American employees wish their employers would do more to support a cause or social issue (38% increase since 2004) 83% of Americans say companies have a responsibility to help support causes Source: Cone Cause Evolution Survey, 2007 “95% of people fail when they start a business without a system. 95% of people are successful when they start a business with a system.” -Entrepreneur Magazine Hard Facts About a Growing Industry • Every week, more than 55,000 people in the United States alone sign up as network marketers - 150,000 per week worldwide. • In excess of 13 million people in the United States alone are distributors for network marketing companies; one in ten households have a direct seller. • Throughout the world, there are more than 30 million network marketing distributors. • In the United States, sales in the network marketing industry are in the $30 billion range. Worldwide sales exceed $80 billion. • The world leader in network marketing is Japan, with more than $30 billion in sales. Countries with at least $1 billion in sales include the U.K., Brazil, Italy, Germany, France, Canada, and Taiwan. Business is booming in the new frontiers as well: Eastern Europe, Russia, and the People's Republic of China. • Seventy-five percent of all network marketing distributors are women. Men account for 25 percent. (These numbers likely reflect the demographics of long-dominant companies like Avon and Mary Kay. Recent growth in the industry has been among newer companies that have a more even balance between male and female distributors. • Approximately 80 percent of networkers are part-time and 20 percent full-time people who work 30 hours a week or more in their business. For the vast majority of networkers, it is a "second job," with the hope of $300 to $500 per month in auxiliary income. • About 3 percent of all networkers will make more than $35,000 a year; 2 percent will make more than $50,000; 0.5 percent will make more than $100,000 annually; and about 0.1 percent will make more than $150,000. • About 13 percent of direct marketers are African-American; almost 5 percent are Latinos; 1 percent are Asians; and about 0.5 percent are native Americans. • Approximately 66 percent of distributors are between ages 25 and 44. Another 14 percent fall into the 45 to 54 age bracket. Seniors over the age of 65 account for about 5 percent of direct sellers. • About 8 percent of direct sellers have physical disabilities. • Over two-thirds of all network marketers have high school degrees or some college education, and 25 percent have a college degree or beyond. In a recent New York's best seller book, the author stated - Big business, well funded, can put them at a great advantage. The good news for small business is that the big ones rarely bother to use their advantage to its maximum. Why? Because they've forgotten how to think like entrepreneurs. Worst still, many of them have forgotten how entrepreneurs feel. - Richard Branson Sales and Recruiting are at the heart of a successful business for MLM, Network Marketing, Direct Selling, Direct Sales, Network Marketing, Multilevel Marketing (Multi-level Marketing) and Party Plan |
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