Cash Flow Potentials

One of the challenges that we all Personal Franchiser's have on a daily basis is how to improve our customer relationships, or sales and our website appearance and performance. We run several different websites that all have the same challenges.

- Are we building strong customer relationships?
- Is our website converting as well as we want?
- Are we selling enough products or services so that we can continue to support new customers?
- Is the website generating enough leads for us.

Over the course of the last two years we have seen the problems that many Personal Franchisers have faced and have found solutions too many of the problems. This report includes an overview of some of the solutions that have worked for us and many other people.

Customer Relationships: Two of the best books I have read was Dale Carnegie's classic "How to Win Friends and Influence People".  The other is "The Relationship Edge in Business: Connecting with Customers and Colleagues When It Counts <http://www.amazon.com/Relationship-Edge-Business-Connecting-Colleagues/dp/0471477125/ref=pd_bbs_sr_2?ie=UTF8&s=books&qid=1214157020&sr=8-2>"
by Jerry Acuff and Wally Wood. Both these books talk about becoming genuinely interested in others and to take time to appreciate their business <http://www.articlesbase.com/sales-articles/can-you-increase-sales-by-50-in-5-minutes-457821.html#>.  One of the simplest methods to appreciate people is a simple, genuine and personal Thank You Card.

Web Site Conversions: Sometimes your website is very poorly designed and looks unprofessional. You have 7 seconds now to have someone look at your website to see if they are interested in what you have to offer. We used a rotator site which allowed us to view our website for just 15 seconds. We learned a lot!